Marketing dialog

In a time when brands compete more fiercely than ever for customer loyalty, the way to success is a customer-centric approach. This has two ...

You must have heard of the latest hype about brain training games. The market for cognitive training has lately doubled year on year, exploi...

Browsing the Brand Republic website I came across an interesting article about Starbucks. In the US, Starbucks are experimenting with a new ...

Peter Thomas, an insurance worker from Brighton recently changed his name to Honey Monster officialising his love and life long passion for...

To mark the beginning of my blog I decided to introduce a currently relevant subject: the importance of online as a communications medium an...

Hi, Welcome to my marketing blog! I’m Cristina and with this blog I aim to create a place where people can express their opinions about a...